From the perspective of the BHARAT RATNA SAMMAAN, sustainability cannot be viewed as a fad, but as a fundamental requirement in the face of the world that is foresighted to be sustainable for the benefit of the planet and its inhabitants. The people we celebrate have been particularly immersed in environmental consciousness as they are capable of initiating projects that create a cleaner planet by advocating for environmentally-friendly behaviours or liberating the environment of blunders made by society. The work they have produced is one which is inspirational in the sense that it shows that change for the better is possible once the importance of the environment is taken into consideration.

Accordingly, these accomplishments of sustainability are published by us at BHARAT RATNA SAMMAAN are done to encourage others to act in their society or related sectors. We have adopted the following belief that through prudent management of the environment and promoting sustainable development, we can change the world for the better by conserving the environment. It is a wake-up or ‘here is your challenge’ type of environment and sustainability award which invites everybody to work towards a better future of economies without negative impact on the earth. In doing so, BHARAT RATNA SAMMAAN also reiterates itself to the betterment of the environment and challenges other global organizations to come and contribute to the change towards a new environmental face.